Girls, Girls, Girls

I knew I would get your attention with that post title. Well, it should really read Girl, Girl, Girl…and for that matter it should really simply read Everywhere Girl

If you know about Idée, you also know that we have soft launched an image monitoring service. This service allows clients to find out where their images have been used in print as well as on the Internet. Our proprietary image recognition technology is the foundation technology used to build this service. You can learn more about how the technology works by viewing this little video.

For most of our clients image monitoring is a very manual process involving manually flipping through publications to locate their image credits or using Google searches to find online image usages. Now what’s fascinating – besides image monitoring! – are the image usages we find. One particular example is the Everywhere Girl.  John Batlelle’s post about image search reminded of my ever lingering Everywhere Girl post. What if when you see an image you were able to search for all the places it has appeared?

The first time I heard about Everywhere Girl was from Andy’s blog over at StockPhotoTalk. Andy posted about the Everywhere Girl and upon reading his blog post I thought that hey, wait a minute, since we can identify instances of our client photos both online and in print, would it not be great if I found out where the Everywhere Girl was appearing? And there, my Everywhere Girl fascination started. So first here is what I found out about the Everywhere Girl:

  • She actually exists: ie she is a person who lives in the US
  • She has been around for quite some time
  • Her identity was unknown until recently (I think last year)
  • She is a model and indeed has started appearing everywhere from Dell advertisements to financial services advertisements to Church websites, and even our own Canadian government has used her photograph on their website!

The Everywhere Girl is Jennifer Chandra (Hello Jennifer!), her photograph was taken by Doug Menuez many years ago and his image of Jennifer Chandra has been licensed as a royalty free image. In this post Jennifer talks about finding out she is the Everywhere Girl.

So for our little image monitoring exercise I licensed the Everywhere Girl image and started using our image monitoring service to see where it showed up. You will find sample findings below. I will continue updating this post with new findings.

I find the story of the Everywhere Girl fascinating. I have always wondered what makes a photo representative of a group, idea, population or? I mean given the millions of images available for licensing why this photo and not another one? Is this a key cultural indicator? Is there an Everywhere boy? An Everywhere dog or cat? It sure would be great to find out!

Oh and if you are curious as to how Everywhere Girl looks today, visit Flickr! oh and one last Paul Hales from the Inquirer also has a very nice collection of Everywhere Girl appearances. And Brian does too.

I am looking for the Everywhere dog… Help me if you have seen him!

New Tribes Bible Institute

Nti

Greyhound Canada: I made a little collage of this as the webpage was too wide

Greyhoundcanada

Corporate Communications

Corporatecommunications

Silluvan University

Sullivanu

Canada Revenue: Child and Family Services

Canadarevenue

Student Ministries

Studentministries

Air Conditioning Specialists

Ac

Gielle : Electronic system for safety Gielle

ESL classes in Japan

Esl

Update: The Everywhere Girl is also on the cover of a lot of books. See for yourself here.

20 comments

  1. travis

    aha! there is one you missed, i explicitly remember seeing her picture in a school textbook! It was our IFL (Integrated family life, if i recall corectly) class in sophomore year, the picture was the same one as the heating and air conditioning photo. It was listed under something to the affect of, “getting older, and contemplating about your life”

  2. Michael O'Connor Clarke

    Heh. That’s fascinating – and really cool that your products can track these things.

    Reminds me a little of Kat Herding. After I first saw the stock shots Chris & Jeneane used for their satire blog, I started to see that same model popping up in banner ads and on sites /everywhere/.

  3. Leila Boujnane

    @She just has a good agent:

    Actually this is not about an agency representation and this is not a big deal. The everywhere girl photograph was taken many many years ago and is currently licensed as a royalty free photograph (no agent required) and sell quite well. The fun part is actually spotting this image and the wholesomeness it represents. It makes me happy every time I see it. No biggy. My post was really about what if: “there was technology to actually find all these instances” – that is the biggy.

  4. Leila Boujnane

    @Travis: Thanks for dropping by. Indeed we missed her appearance in the school textbook – we have no access to these textbook, in my post I used examples we found on the Internet using our image recognition technology. I would love to see the text book examples: now that you mentioned it I am going to keep an eye open! I would love my collection of sightings to become as comprehensive as possible!
    If you spot here anywhere else, email me!

  5. Leila Boujnane

    @anon: indeed I stole the article from The Register and I also stole their image recogniton technology. All in one fancy swoop.
    Nah! Actually the first article I read about Everywhere Girl was in the Inquirer which I link to, Paul Halles has done an amazing job of tracking her sightings manually.

  6. Jason Beaird

    Ah, the Everywhere Girl. I mentioned her in my book. I would have included one of the infamous pictures, but I didn’t have access to the “Photodisc Red” CD that she is on. Oh well, here’s an excerpt from Chapter 5:

    “…Also, because the company in charge of the rights knows who is using them and for how long, incidents where your client’s competitor has the same exact image on their homepage at the same time are highly unlikely. With such a large pool of royalty-free images, it may already seem unlikely, but this is precisely what happened to Dell and Gateway in the summer of 2004. Both computer manufacturers were embarrassed when they featured the same royalty free picture of a college girl on their homepage at the same time.”

  7. Clicked

    We are Katie Couric

    This Katie Couric plagiarism story is just so rich I can’t even stand it. She should at least be thankful it wasn’t discovered by bloggers first. Can you imagine CBS suffering another humiliation like that at the hands of bloggers? Hopefully independe…

  8. Clicked

    ‘We are Katie Couric’

    This Katie Couric plagiarism story is just so rich I can’t even stand it. She should at least be thankful it wasn’t discovered by bloggers first. Can you imagine CBS suffering another humiliation like that at the hands of bloggers? Hopefully independe…

  9. Leila Boujnane

    Hector, that’s an amazing story. The girl’s dress in the first shots is something else. I am now superbly intrigued. I want to see if she is still around… Stay tuned!

  10. dasmb

    “what makes a photo representative of a group, idea, population or?”

    Simple. The type of graphic designer who uses popular CDs of royalty free stock imagery is rather lazy. Thus, their symbology is pretty lazy, too. Find a sharp photo of a pretty blond with a fun smile and you’ve got a safe representative for everything from toothpaste to C++ GUI programming.

    In other words: she may not be the perfect representative of product X or institution Y, but what product or institution could you say she definitively couldn’t represent?

    The NAACP is the only one I can come up with, and that’s assuming our graphic designer isn’t enterprising in his laziness.

    Pretty blondes. They may not have more fun, but they sure can market the hell out of it.

  11. Mark Linder

    I’ve just had that “where have I seen her before?” moment, and the picture with the overalls solved it. She’s on the cover of the new edition of “Teaching First-Year College Students” which came out last summer. Classic.

  12. Leila Boujnane

    There are a couple of other photos that I am starting to see everywhere and it is now starting to drive me a bit nuts because I want to collect them all. I am going to continue this post with a second post of a pharma advertisement photo that I see everywhere… This story is to be continued.

  13. Pingback: Hyperbio » Blog Archive » Where is your image appearing?
  14. Pingback: The Idée Blog » Blog Archive » Everywhere Girl, The Book

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